Bally introduces a short film for their JC Hiker Boot collection featuring J Cole. Off The Grid features his record Note to Self from his current LP 2014 Forest Hill Drive, and follows him to Jamaica through some of the island’s gorgeous jungles & landscapes, while paying homage to the hometown of Bob Marley & Bally’s ties to Hip Hop music. Scout Life.
‘While I was visiting the Bally office in London, I noticed a black-and-white picture of Bob Marley wearing a pair of Bally boots,’ says Cole. ‘I was impressed with the heritage of the company and how many people and places they’ve touched that I had no clue about.’